Social Media Manager
Lagos, Lagos, Nigeria
Full Time
Experienced
Our client is looking for a creative and results-driven Social Media Manager to join a multi-brand fashion retailer that stocks some of Nigeria’s most sought-after fashion brands. If you’re passionate about fashion, understand social media trends, and know how to create engaging content that drives brand awareness and sales, we’d love to hear from you.
Key Responsibilities
* Develop and execute social media strategies across Instagram, TikTok, Facebook, Twitter, and other relevant platforms.
* Create, schedule, and publish engaging content that reflects the brand’s identity.
* Plan and manage content calendars, campaigns, and product launches.
* Collaborate with the creative team to produce high-quality photo and video content.
* Monitor social media performance and prepare regular reports with actionable insights.
* Engage with the online community by responding to comments, messages, and inquiries.
* Stay up to date with social media trends, fashion trends, and competitor activities.
* Work with influencers and content creators to increase brand visibility and engagement.
Requirements
* Bachelor’s degree in Marketing, Communications, Mass Communication, or a related field.
* 2–3 years of proven experience managing social media for a fashion, retail, lifestyle, or beauty brand.
* Strong understanding of Instagram, TikTok, Facebook, and emerging social media platforms.
* Excellent copywriting and storytelling skills.
* Experience using content scheduling and analytics tools.
* Basic knowledge of Canva, CapCut, Adobe Creative Suite, or similar design/editing tools is an advantage.
* Strong organizational skills with the ability to manage multiple campaigns simultaneously.
Key Responsibilities
* Develop and execute social media strategies across Instagram, TikTok, Facebook, Twitter, and other relevant platforms.
* Create, schedule, and publish engaging content that reflects the brand’s identity.
* Plan and manage content calendars, campaigns, and product launches.
* Collaborate with the creative team to produce high-quality photo and video content.
* Monitor social media performance and prepare regular reports with actionable insights.
* Engage with the online community by responding to comments, messages, and inquiries.
* Stay up to date with social media trends, fashion trends, and competitor activities.
* Work with influencers and content creators to increase brand visibility and engagement.
Requirements
* Bachelor’s degree in Marketing, Communications, Mass Communication, or a related field.
* 2–3 years of proven experience managing social media for a fashion, retail, lifestyle, or beauty brand.
* Strong understanding of Instagram, TikTok, Facebook, and emerging social media platforms.
* Excellent copywriting and storytelling skills.
* Experience using content scheduling and analytics tools.
* Basic knowledge of Canva, CapCut, Adobe Creative Suite, or similar design/editing tools is an advantage.
* Strong organizational skills with the ability to manage multiple campaigns simultaneously.
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